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International Journal of Advanced Research in Computer and Communication Engineering A monthly Peer-reviewed & Refereed journal
ISSN Online 2278-1021ISSN Print 2319-5940Since 2012
IJARCCE adheres to the suggestive parameters outlined by the University Grants Commission (UGC) for peer-reviewed journals, upholding high standards of research quality, ethical publishing, and academic excellence.
← Back to VOLUME 10, ISSUE 5, MAY 2021

Google Tag Manager (GTM) for Product Marketing

Mr. Satish Kale, Mr. Sandeep Shinde

DOI: 10.17148/IJARCCE.2021.10578

Abstract: Google Tag Manager (GTM) is very important thing in the Digital Marketing world. Google Tag Manager (GTM) is a free tool that lets in you manipulate and deploy advertising tags on your website or Mobile app without having to modify the code. It provides unique solution to a product marketers, analysts, and developers. Manage all your website tags without modifying code. GTM has made the manner of handling analytics and marketing tags less complicated than ever earlier than. GTM can provide easy, reliable, without difficulty included tag management solutions— free of charge.

Keywords: Google Tag Manager, GTM, Google Analytics.

How to Cite:

[1] Mr. Satish Kale, Mr. Sandeep Shinde, “Google Tag Manager (GTM) for Product Marketing,” International Journal of Advanced Research in Computer and Communication Engineering (IJARCCE), DOI: 10.17148/IJARCCE.2021.10578