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International Journal of Advanced Research in Computer and Communication Engineering A monthly Peer-reviewed & Refereed journal
ISSN Online 2278-1021ISSN Print 2319-5940Since 2012
IJARCCE adheres to the suggestive parameters outlined by the University Grants Commission (UGC) for peer-reviewed journals, upholding high standards of research quality, ethical publishing, and academic excellence.
← Back to VOLUME 10, ISSUE 12, DECEMBER 2021

SURVEY ON DIGITAL MARKETING FOR OFFLINE MARKET

Chinju Poulose, Devind M Manoj, Akash N, Abhinav Bose, Krishna Prasad

DOI: 10.17148/IJARCCE.2021.101253

Abstract: Nowadays newspapers are getting obsolete and the newer generation is getting more dependent on smartphones and similar digital media. Advertising in newspapers is expensive and does not catch the eyes of younger generation. The proposed system is a platform where the user can view the daily offers, flash deals and other advertisement of nearby shops. In this survey, a new approach to offline and online marketing is discussed here.

Keywords: Digital Marketing, Machine Learning, Promotion

How to Cite:

[1] Chinju Poulose, Devind M Manoj, Akash N, Abhinav Bose, Krishna Prasad, “SURVEY ON DIGITAL MARKETING FOR OFFLINE MARKET,” International Journal of Advanced Research in Computer and Communication Engineering (IJARCCE), DOI: 10.17148/IJARCCE.2021.101253